Privacy Policy | The Dental Rose, Wellness Family Dentistry – California Dental Care

Last Updated: June 23, 2025

At The Dental Rose, your privacy is our priority. This Privacy Policy outlines how we collect, use, and protect your personal information in compliance with the California Consumer Privacy Act (CCPA) and HIPAA. Whether you’re visiting us for family dentistry, laser dentistry, holistic dentistry, cosmetic dental treatments, or emergency dental care in California, you can trust us to protect your information.


1. Information We Collect

We may collect the following categories of personal information when you visit our website, contact our dental office, or receive treatment:

Category Examples
Identifiers Name, address, email, phone number, IP address
Health Information Dental history, medical conditions, insurance details (HIPAA-protected)
Internet Activity Device info, browser type, browsing behavior on our site
Appointment Info Time, date, services requested

We only collect data that is relevant for delivering quality dental care, booking appointments, or improving your experience with us online.


2. How We Use Your Information

We use your information to:

  • Provide dental treatment and preventive care

  • Confirm and schedule appointments

  • Verify insurance eligibility and process claims

  • Communicate about treatments, reminders, and follow-ups

  • Enhance our website performance and patient services

  • Comply with legal or regulatory obligations

We do not sell your personal data to third parties.


3. CCPA Privacy Rights (California Residents)

Under the California Consumer Privacy Act (CCPA), you have the right to:

  • Know what personal data we collect and how we use it

  • Access your personal data

  • Delete your data, subject to exceptions under HIPAA

  • Opt out of the sale of personal data (we don’t sell any data)

  • Non-discrimination for exercising your CCPA rights

To exercise these rights, you may:

📞 Call us at: 858-485-6199
📧 Email us at: info@thedentalrose.com

We will verify your request by matching information you provide with the records we have on file.


4. HIPAA Compliance

As a licensed California dental practice, we comply with all HIPAA regulations. Protected Health Information (PHI), including your dental history and treatment details, is secured and used strictly for healthcare purposes.


5. Cookies & Tracking

Our website uses cookies and analytics tools like Google Analytics to:

  • Understand how patients use our dental website

  • Optimize content for SEO

  • Improve our site functionality

You can control cookie preferences via your browser settings.


6. Data Security

We use secure, HIPAA-compliant systems for storing patient data. All communications, including appointment forms and emails, are encrypted when appropriate.


7. Third-Party Services

We may partner with trusted third-party platforms to enhance your experience, such as:

  • Email marketing tools (for appointment reminders)

  • Dental insurance verification tools

These platforms are also required to comply with data protection laws.


8. Children’s Privacy

We do not knowingly collect personal information from children under 13 without parental or guardian consent. If you are a parent or guardian and believe your child has provided us information, please contact us.


9. Updates to This Privacy Policy

We may update this Privacy Policy to reflect changes in California law, HIPAA regulations, or our dental services. The latest version will always be available on our website.


10. Contact Information

For any privacy-related concerns or to exercise your rights, contact:

The Dental Rose, Wellness Family Dentistry
11777 Bernardo Plaza Court #106
San Diego, CA 92128
📞 Phone: 858-485-6199
📧 Email: info@thedentalrose.com
🌐 Website: http://www.thedentalrose.com

Office Hours

Mon      9am – 5pm
Tues      9am – 5pm
Wed      9am – 5pm
Thur      9am – 5pm
Fri          CLOSED

The Dental Rose © 2025. All rights reserved.
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Contact Us

(858) 485-6199
11777 Bernardo Plaza Court #106
San Diego, CA 92128